![Business [Comma] Woman](https://substackcdn.com/image/fetch/$s_!Hvh1!,w_120,h_120,c_fill,f_webp,q_auto:good,fl_progressive:steep/https%3A%2F%2Fsubstack-post-media.s3.amazonaws.com%2Fpublic%2Fimages%2F0cd4c4ed-94b9-4d42-86eb-c0840126bf79_1190x1190.png)
We had some technical problems with this week’s Business of Creative, so this week is audio only, but there is important stuff in here for you!
The big takeaway: brands continuing to go directly to creators means it’s time to get more business savvy. Creatives used to be locked out of the “business” conversations, but if brands go direct to you, those conversations are your job now.
Don’t worry, we give you some tips.
