Another week, another opportunity to promote your business. You can do it - here are three ideas to help make it feel more natural.
1. Rage Bait
I know something in your industry makes you a little mad. What is it?
Maybe itâs that people balk at price tags in your industry, even if theyâre super reasonable, because they donât understand the value you bring.
Maybe itâs that clients expect you to use AI for your deliverables when nothing would be worse for the outcome.
Maybe itâs posers spouting fake/bad advice to the masses that you want to correct.
The next two are shared with just paid subscribers. Buy me a cup of coffee every month and let me help you with ideas every week!
2. Kinda Chic
This oneâs a trend I see mostly on Instagram, but itâs getting pickup on LinkedIn too. Just finish this sentence: âKinda chic toâŚâ with something related to A) How you do your business B) The transformation you promise as part of you positioning. If you havenât done that yet, make this your next stop.
Here are a couple examples for my own clients:
Kinda chic to have your books perfectly balanced by the 30th of every month
Kinda chic to hire a real comedy writer for your content instead of Claude
Kinda chic to save 15% every year on your tax bill.
3. Imaginary Conversation
I just love this one every time I see it. Write an imaginary conversation between you an a client about the problem you solve. (It can be based on real ones - doesnât have to be imaginary - just donât embarrass anyone)
Saw this one last week that I found inspiring and convincing.
Remember- I upload thought starters and inspo posts HERE as I see them.
Have a good week!
Business [Comma] Woman is for anyone who gets hives at the thought of marketing themselves or having to go get clients. If youâre building a business around your skills, donât let the marketing part get in the way. Whatever youâre good at: accounting, tarot card reading, window washing, marketing, therapy -if itâs legal, I want you to make money at it. If this article was helpful, please share it!
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